Sport and sport events have the potential to impact our society in both positive and negative ways. The ability of a sport federation or organisation to balance the economic, environmental and social impact of their activities, including events they host, organise or govern is critical to the future development of their sport.
Now more than ever, sports managers and event organisers have the opportunity to positively harness sport for the benefit of society, and by doing so, contribute to their organisation's bottom line.
The dates for 2019 will be announced shortly.
Over two days, the Sustainable Sport & Events Open Module provides an understanding of the current challenges and opportunities of sustainability in sport. This understanding will be reinforced through a number of case studies, which offer concrete examples of what leading sports organisations, such as FIFA, the International Olympic Committee and the International Automobile Federation are achieving in this area.
Participants will also gain insight into the best practices adopted by the American major leagues such as the NFL, NBA and MLB. Throughout both days, group work and discussions will challenge the existing ideas of sustainability in sport, with a particular focus on the business case for sustainability while simultaneously addressing the demands of multiple stakeholders.
Download the 2018 brochure here
Synathlon, Lausanne, Switzerland
- Course materials
- Daily lunch
- Certificate of Completion
Who should attend:
Participants are professional, part-time or volunteer managers and organisers of international sports events, as well as staff from sport federations, corporate sponsors and organising committees looking to successfully incorporate Sustainability into events for further competitive advantage.
AISTS Alumni and IFs Discount
Employees of International Sports Federations are AISTS MAS Alumni receive 20% off the Open Module fee. Email firstname.lastname@example.org for further information.
The Sustainable Sport & Events Open Module brings together leaders of International Sport organisations and other experts within the AISTS network, including Volvo Ocean Race, FIFA, Formula E, International Olympic Committee, NHL, and Sport & Sustainable International, to create a module that is pertinent and practical to the modern landscape and recognises the increased expectations of all stakeholders from athletes, fans, media to sponsors.
DAY 1 - 26th March
09:00 – 9:30 Fundamentals of Sustainable Sport & Events
Geert HENDRIKS, AISTS
09:30 – 10:30 Saving Money Through Smart Procurement
Allen HERSHKOWITZ, Sport and Sustainability International
10:30 – 11:00 Break
11:00 – 12:00 Sustainability Strategy of a Mega-Event from A to Z
Christian STAMM, FIFA
12:00 – 12:30 Sustainability Driving Innovation – Interview
Julia PALLÉ, Formula E
12:30 – 14:00 Lunch
14:00 – 15:00 Rethinking Sustainability
Bartel BERKHOUT, Nyenrode Sports
15:00 – 16:00 Engaging the Community on Healthy Living
Jérôme LACHAZE, Paris 2024 Bidding Committee
Day 2 - 27 March
09:00 – 10:00 Sustainability in the Major Leagues: A US Perspective
Omar MITCHELL, NHL
10:00 – 11:00 How to Engage Sponsors During your Event
Anne-Cecile TURNER, Volvo Ocean Race
11:00 – 11:30 Break
11:30 – 12:30 Sustainability - a risk or opportunity for the media?
Lauren MURPHY, Discovery Eurosport, PyeongChang 2018
12:30 – 14:00 Lunch
14:00 – 15:00 Sustainability at the Olympic Games
Lise VAN LONG, IOC
15:00 – 15:30 Debate: The Future of Sustainable Sport & Events
For more information please email email@example.com or call on +41 21 692 64 80